Episode 5

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Published on:

29th Aug 2025

From Silicon Valley to Legal AI Startup, with Jerry Zhou

Jerry Zhou and childhood friend Kyle Lam had vast skills in software development by the time Covid hit and they left Microsoft. That’s when they sat down at a Starbucks and wrote “all the ideas that we had about things that we thought we could contribute to the world.” Their coffee-house brainstorming eventually turned into Supio, a developer of legal AI for personal injury firms and a sponsor of “Build & Grow Your Law Firm.” Hosts Ben Gideon and Jeff Wright unravel Jerry’s reflections about finding product-market fit with plaintiff trial lawyers and scaling from a "shadiest part of Seattle" office to a 150-plus employee company with Series B funding. Tune in for his insights about taking the entrepreneurial leap and building sustainable business growth.

Learn More and Connect

☑️ Jerry Zhou | LinkedIn

☑️ Supio on LinkedIn | Instagram | Facebook

☑️ Ben Gideon | LinkedIn | Facebook | Instagram

☑️ Jeff Wright

☑️ Gideon Asen on LinkedIn | Facebook | YouTube | Instagram | X 

☑️ Subscribe: Apple Podcasts | Spotify | YouTube

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About the Podcast

Elawvate: Build & Grow Your Law Firm
Where Lawyers Talk Business
You can’t win cases if you can’t keep the lights on.

Ready to learn what law school didn’t teach you?

Building on our success with “Elawvate: The Trial Lawyer Podcast,” we’re excited to add to the Elawvate family! Introducing "Elawvate: Build & Grow Your Law Firm" - the podcast that teaches you the business of practicing law.

Host Ben Gideon built his law firm from startup to profitable powerhouse in just 4 years. Now he's sharing the exact blueprint: hiring strategies, operational systems, marketing that actually works, and the honest mistakes that taught him the most.

Each episode explores critical decision points, practical problem-solving strategies, honest mistakes, and valuable lessons learned along the way. The show moves topically through essential issues, including defining your business focus and brand, hiring and retention strategies, operational systems, case acquisition through marketing, implementing technology and AI, digital marketing, cash flow management, and cultivating office culture.

In addition to Gideon's own experiences, listeners will gain insights from successful law firm entrepreneurs, business consultants, strategists, and marketing gurus in the legal industry. This show is designed for entrepreneurial attorneys who are serious about building and growing their law firm with discipline, strategic thinking, and hard work.

Whether you're just starting or ready to scale, this is your roadmap to building a financially successful, professionally managed practice in today's competitive legal market.

Produced and Powered by LawPods, podcast marketing that converts prospects and drives revenue.

About your hosts

Benjamin Gideon

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Ben is a founding partner of Gideon Asen LLC—a plaintiff trial firm located in the State of Maine. Ben is fascinated by human nature and politics, loves to study people, read biographies and books written by other lawyers and better understand what makes people tick and how people and groups, especially juries, make important decisions.

Jeff Wright

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Jeff Wright joined the Gideon Asen Team as its new Chief Operating Officer in January 2025. He brings with him 25 years of experience in the financial services and banking industry. Having held previous roles as a financial advisor, Executive Vice President, and most recently COO of a large community bank in Maine Jeff brings a wealth of knowledge and expertise to this role.

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